GLOOBLES FRIENDS: Jet van Beuningen & Alexander van der Wyck in Blog

get to know us

when you hear the words power couple, if you know them, Jet & Alexander most definitely come to mind. Jet founded Anecdote in 2009, as she felt a gap in the market for a timeless brand that would offer women cherished, high quality pieces that you'd keep for life. while Alexander used to be a financial powerhouse, he now works in tandem with his lovely wife to make Anecdote as successful as it is. though London used to be their home, this bubbly couple has laid down roots in Amsterdam again with their two sons, whom they tote to the South of France in summer and Gstaad in winter. can we join their family?!

travel magazine
Condé Naste Traveller (UK Edition), Monocle (although not strictly a travel magazine) or Lodestars Anthology to really get into the mood of a place.

prepare for a trip
Through reading travel magazines, websites (gloobles!) and through friends. Throughout the year I will save places in Google Maps, so I have most recommendations in one place. If it's a totally new (unexplored) place, I will also still do an occasional flick through a Rough Guide to get a general sense of the place.

shop for women's fashion
Anecdote for women’s fashion of course! We do most of our shopping whilst travelling at boutiques unique to the place that have the same love for quality, craftsmanship and design as Anecdote.

New York Grill in Tokyo is pretty spectacular.

date spot
Dinings Hartcourt is a place we go to on special occasions. Or an evening at Electric Cinema in Notting Hill (without kids).

place to go with friends
Anywhere that’s relaxed with good food & friendly service. We used to live around the corner from Pizza East Notting Hill, which always has a relaxed & cosy vibe. There are a whole bunch of great places in Soho.

The Wolseley is a place we often go back to for lunch or breakfast, as well as Granger in Notting Hill (get there early to avoid the queue). Roka Mayfair & Dinings Hartcourt are also fantastic. London has a huge number of incredible places. Both low key but incredibly delicious are Saigon Saigon in Hammersmith for fantastic fresh Vietnamese and Atari-ya for sushi in Swiss Cottage. If ever in New York with a few hours to spare, go to Oak Pizzeria in Hudson upstate – they have a clam pizza there that is so out of this world.

restaurant in Amsterdam
We recently ate very well at Breda and have previously eaten well at Guts & Glory (same owner). Brut de Mer, owned by a friend, is great. We had an excellent meal at Mos recently.

We generally don’t workout together, although we occasionally box together at Boxclever when in London: the boxing focused gym is in an abandoned car park. It's stripped back to the essentials, but the guys there are so nice. We both love long walks.

The sheer scale of the Uffizi & its incredible collection are fantastic. Tate Modern (London), Foam & Rijksmuseum in Amsterdam and the Natural History Museum (London). The Egyptian Museum in Cairo is also impressive, as is the Met in New York. We also always check out the gallery Mendes Wood DM in Brussels (& New York) when we are there.

weekend brunch
Dignita Hoftuin is a great place to go with the kids, especially when the weather is good. Golborne Deli in London is nothing out of the ordinary, but the people are friendly, food good and one of the few places where they allow dogs. A dim sum brunch at Royal China (Queensway), followed by a walk in Hyde Park is also a great way to (temporarily) cure a hangover.

business lunch
We occasionally have meetings in the Dylan or otherwise in the new Soho House Amsterdam.

Electric in Notting Hill is always a real favourite.

place to live
London: it has everything for everyone and is constantly evolving. There is world class art, food, music, nature, fashion and a surprising amount of green spaces. Let’s see how things change over the next few years.

city trip
Paris & New York: both we try to visit once a year.

place to unwind
The English countryside is so diverse & beautiful: there are so many fantastic places to stay, eat, walk & recover. Grand Hotel Bad Ragaz in Switzerland is very old school, but the spa is excellent & surroundings lovely.

family trip
We have two young boys, and for them all that’s needed is a pool or beach (&some ice cream) & they’re happy for hours. Renting a house on the Greek Islands is always a real success. Despite people loving to bash Dubai, it actually does tick a lot of boxes: good weather, very comfortable hotels & superb child-friendly service.

travel bag

travel outfit
Clothes mostly. I feel travelling without would get me in a lot of trouble.

travel essentials
Kindle, camera & headphones.

next trip
Istanbul later in the year, Oman early next year and Egypt in April to visit a friend who runs the most fantastic (non-touristy) cruise on the Nile ( It’s a totally unique & unforgettable trip that I can highly recommend to anyone. We haven’t been to India for a while, so we are looking to plan a trip there later in the year.

travel bucket list
We went to Japan during the cherry blossom period, but I would love to see more of the Japanese countryside in autumn: it must be magical. Chile & Argentina would be a great trip and we will one day go Uganda, DRC or Rwanda to see the silverbacks. I went to Bhutan in 2003 and it is such a serene & magical place. I’d love to show Jet one day. I would also love to see Socotra one day. It’s an island off the coast of Yemen with one of the world’s most unique flora & fauna. It’s pretty much impossible to get there at the moment and once you're there, there isn’t much, but the otherworldliness of the place must be surreal & fascinating.